New HSMAI Europe Partnerships


HSMAI Europe has recently entered into three important partnerships that will benefit our members. As previously announced, TripAdvisor has become a collaborating partner and will also take a seat at the HSMAI European Advisory Board.

London, Thursday 5 May is the date and place for the HSMAI Award gala taking place at the Hilton Park Lane. An updated invitation will be distributed during the week. You should be there! Right now there are many cheap flights to London, so make sure you reserve your ticket.

HSMAI Europe wishes to strengthen its relationships with destination companies and travel companies working with leisure tourism. When we were proposed to partner with IFITT (International Federation for Information Technologies in Travel and Tourism,, it was an easy choice to accept. One of their conferences, the Enter conference, is an annual conference gathering several hundred delegates. Next year’s conference will be in Helsingborg, Sweden, 24–27 January 2012. Members of HSMAI will receive a special discount. Book the dates in your calendar now. Further details to follow.

The third partner is the STR Global family, including This is an extensive agreement and we will also partner with them on their new European initiative – the Hotel Data Conference.

Save the date: Hotel Data Conference – Europe, hosted by STR Global and, 6 Sept 2011, Park Plaza Riverbank, London. For more information, visit Members of HSMAI are offered a special discount. This conference is THE conference for hotel owners and managers, and others in positions related to hotel data and finance.

The HSMAI Europe Revenue Management Conference will take place in London for the second time on Thursday 16 February 2012. Feedback from the last conference was exceedingly positive. We are already organising a committee in order to prepare the conference content, including several strong, international brands. If you are interested in joining the committee, please contact us at

The HSMAI calendar of events will be updated and distributed in a few weeks.