Friday 1 March: World Compliment Day!


After ten successful editions of “National Compliment Day” in the Netherlands (since 2011 also spreading into Belgium and Norway), the initiators wonder why the event should not become a “World Compliment Day” and thus create “The Most Positive Day in the World”.

The reasoning behind it makes sense. The initiative, in contrast to Valentine’s Day, Secretaries’ Day, and Mother and Father’s Days, is not commercially oriented, so everyone can afford to participate.
“World Compliment Day” simply addresses the basic human need for recognition and appreciation. Nobody wins commercially, but everybody wins emotionally. And therein lies its power.

“The deepest principle in human nature is the craving to be appreciated.”
William James (American Philosopher and Psychologist 1842 – 1910)

1 March is just about consciously reflecting on what someone in your area does well and letting that person know he/she is sincerely appreciated for that. It should be done through words instead of gifts.

“A sincere and personal compliment costs nothing, but the impact on the recipient is huge,” says Hans Poortvliet, hospitality & recognition professional and the driving force behind the annual event in the Netherlands. “Nothing stimulates more, gives more energy, makes people happier and, as far as business is concerned, increases productivity and commitment faster than sincere appreciation. So why not use it a little bit more?”

World Compliment Day

For global promotion of the initiative Poortvliet counts on his own extensive international network, among which HSMAI (Hospitality Sales & Marketing Association International), RPI (Recognition Professionals International) and the “” initiative. “And of course it is my sincere hope that Twitter & Facebook will prove their incredible strength as social media once again. After all: What is more social than showing sincere appreciation for another human being? If on 1 March every person pays at least three people in his/her environment or (social) network a genuine and sincere compliment, we will definitely create the Most Positive Day in the World!”

For more information and an overview of compliments going around the world (on 1 March) please go to:

Twitter: @Complimentday