HSMAI Profile: Alexander Hoerner

Alexander Hoerner
Vice President Sales
Steigenberger Hotel Group

Alexander is also the Chair of the HSMAI Europe Sales Executive Advisory Board.

Q: What does a day at work consist of for you?

A: I start my day (if I am at the office) by having a coffee and looking at the daily report with the results of our hotels. I spend time in meetings with my department heads for Key Account, Leisure, MICE and International Sales or with colleagues from other departments like E-Business, Marketing, HR, etc. On most days I have conference calls with one or several of our General Managers to discuss their sales needs and setup necessary actions with my team. And of course I do meet with key clients and try to get their business for all Hotels of Steigenberger Hotel Group.

Q: What’s the best part of your job?

A: Getting to know many interesting people from all over the world! Over the years I have found a lot of close friends which I would have never met without this job. I love to travel and this is an important part of my role, especially as Steigenberger Hotel Group is growing rapidly in international markets.

Q: Do you have anyone you’ve looked up to?

A: Definitely Steve Jobs, who had a great vision, never gave up, changed our world and created one of the most powerful brands on earth.

Q: Do you have any nice traditions at your office?

A: Not at our office but we have two events every year since decades which are always wonderful: Our “ITB-Kitchen-Party” and the “Christmas-Tree-cutting” in December here in Frankfurt.

Q: How long have you been a member of HSMAI?

A: I have signed a HSMAI Europe Corporate membership this year after I attended as a delegate at my first conference of HSMAI Europe and experienced the high quality that was delivered there.

Q: What do you think is the best thing about HSMAI?

A: For me HSMAI is a fantastic resource of expertise for the whole Hospitality Industry.

Q: Are there any activities or projects you think HSMAI should start up?

A: Intensify the efforts to spread the word about HSMAI in Europe even more, so more people from our industry have the opportunity to learn about HSMAI and it’s programs.

Q: Describe your perfect weekend.

A: A perfect weekend is to spend quality time with my wife and my kids in our beautiful garden without my mobile, emails, meetings and presentations. :-)

Q: If you were trapped on a desert island, what would you take with you, if you could choose just one thing?

A: A really tricky question. My first thought was to bring my wife with me, but if I would call her a “thing”, I would be in big trouble… So I would rather choose a picture of my family.

Q: What is the title of the book about your life?

A: The glass is always half full, but also think about adding ice…

Q: What is your next travel destination?

A: Sorrento and the beautiful Amalfi coast in Italy for our summer vacation.

Q: Do you have any special hobbies?

A: I am a big fan of all kinds of motorsports. I love skiing in the winter, reading a good book and having a good glas of wine in the evening.

Q: Thank you for your time. Do you have any personal comments?

A: I am really excited to start the Sales Executive Advisory Board and thank you HSMAI Europe and my CEO, Puneet Chhatwal, for this great opportunity. I hope that many sales leaders and colleagues from the Hotel and Travel Industry will join me in developing the best education and content for our sales people.

Photo: Alexander Hoerner