HSMAI Region Europe Revenue Management Advisory Board

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The Chair of the HSMAI Region Europe Revenue Management Advisory Board is Lennert de Jong, Chief Commercial Officer of citizenM Hotels. The Vice Chair is Paul van Meerendonk, Director Global Advisory Services at IDeaS.

In addition to Mr De Jong and Mr Van Meerendonk, the HSMAI Region Europe Revenue Management Advisory Board is made up by:

Agnes Roquefort, Senior VP Global Revenue Management, Pricing & Analytics, Accor
Anabelle Beets, Corporate Manager Revenue & Reservations, Kempinski Hotels
Arthur Waller, Product Owner, BookingSuite
Chinmai Sharma, Chief Revenue Officer, Taj Hotels Resorts and Palaces
Ciro Grande, Director, Revenue Account Management, Preferred Hotels
David Turnbull, Co-Founder & COO, SnapShot
Etienne Faisandier, VP Revenue Management & Business Intelligence, Moevenpick Hotels & Resorts
Jan Lundborg, Vice President Revenue Management, Scandic Hotels
Joanna Schröder, Vice President Revenue Management, Deutsche Hospitality
Michael McCartan, Managing Director, EMEA, Duetto
Perra Pettersson, Founder & Owner, Benchmarking Alliance
Philip Gardner, Vice President Revenue Management Europe, IHG
Ralf Scheffler, Area Director Revenue Optimization Central Europe, Carlson Rezidor Hotel Group
Stan van Roij, Managing Director, Infor Easy RMS
Steven Dow, Vice President of Revenue Management – Europe, Diamond Resorts
Thomas Adler, Vice President Global Revenue Strategy, Melia Hotels International
Åsa Murphy, Owner & CEO, BizStrat

Judging by Lennert De Jong’s informal inaugural declaration, the advisory board has high ambition on behalf of the industry:

“The current hotel and travel industry is in heavy weather when it comes to technology and distribution, but HSMAI provides a great platform to discuss, educate and work together, to make it a better place,” he says.

“This renewed advisory board will be putting a lot of energy in webinars, a fantastic conference in February – and certification, to make sure that step by step we all become smarter and stronger. Let’s continue to unite as one European platform to constructively look at our issues, find resolutions for them and apply fixes for every hotelier out there,” Mr. De Jong declares, continuing:

“We have succeeded if we avoid reserving this platform for the chains and the larger groups, attracting the independent hotelier as well, to listen in and join the discussion.”

“We launched the HSMAI Region Europe RM Advisory Board in 2014 and started to lay the groundwork for what has now developed into an important congregation of industry thought leaders,” Paul Van Meerendonk explains.

“The expanded board in 2015 seeks to continue this under the guidance of Lennert, and with the support of the wider HSMAI Region Europe organisation. With some great new members, it should be an exciting and productive year for the board, as we aim to guide, help and support revenue management growth and development in the region.”

“It is great news for Revenue Management in Europe to have a new and reinforced HSMAI Region Europe RM Advisory board. It represents huge opportunities to share powerful insights between the variety of experts and players in Europe, trough qualitative conferences, webinars and Think Tanks, “says Agnès Roquefort, Senior VP Global Revenue Management & PMS, Accor.

Photo: Lennert De Jong, Commercial Director, CitizenM and Chair, HSMAI Europe Revenue Management Advisory Board.