Marketing

HSMAI Marketing Strategy Conference

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A day filled with exciting topics and speakers at the Radisson Blu Scandinavia Hotel, right in the heart of Oslo, Norway.
From 9.00 AM - 7.00 PM (registration opens at 8.30 AM )

The conference will cover topics such as:

  • Customer Involvement Through

Strip for Charity

Detail from Ryanair's 2011 calendar

According to a press release from Ryanair, the airline, today (9 November) launched its 2011 Ryanair Cabin Crew Charity Calendar, which it hopes will raise up to €100,000 for German charity “Tafel”, which provides food to people in need all …

Great places, great designs

Le 28 thiers

They keep telling us not to judge the book by its cover, but we’re all mere humans, easily seduced by an inviting exterior, rendering appearances all the more important. Granted most people would be reluctant to revisit a restaurant if …

Keeping the customer ‘appy

iPhones. Photo: Apple

British Airways is keeping its customers ‘appy with a new app that allows customers to save time and check-in on their smartphones, according to a BA press release today.

Executive Club iPhone users can use the new app to display …

Downturn good for expansion

hotel_profit

The Polish hospitality magazine Hotel Profit just announced its plans of expansion. From September 2009 it will be available also in English, and published in the entire CEE region.

For the last four years this hospitality B2B monthly was focused …

Prize for Obama campaign

LONDON, UK — In a Cannes first, the Obama for America presidential campaign, created by the Obama for America team, scooped the Grand Prix in both the Integrated and Titanium categories.

The Titanium category, which seeks to celebrate ideas that …

‘Brutally frank’ Saatchi book

LONDON, UK — The adland legend Charles Saatchi is to produce a new book answering 200 questions put to him by journalists, critics and members of the public.

According to the publisher Phaidon, the notoriously reclusive Saatchi will answer the …

Social media = free ads?

TRAVELERS at the Liverpool Street Station in London were surprised one morning last January when several hundred commuters, rather than scurrying onto their trains, started dancing.

A day and a half later, the routine, captured by hidden cameras, showed …