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	<title>HSMAI Europe &#187; conference</title>
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		<title>HSMAI Marketing Strategy Conference</title>
		<link>http://hsmai-europe.com/2012/04/03/hsmai-marketing-strategy-conference-2/</link>
		<comments>http://hsmai-europe.com/2012/04/03/hsmai-marketing-strategy-conference-2/#comments</comments>
		<pubDate>Tue, 03 Apr 2012 19:15:26 +0000</pubDate>
		<dc:creator>Tarjei Gylseth</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[HSMAI]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News items]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[location based marketing]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[online reputation management]]></category>
		<category><![CDATA[Oslo]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[trends]]></category>

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		<description><![CDATA[
















 













 





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A day filled with exciting topics and speakers at the Radisson Blu Scandinavia Hotel, right in the heart of Oslo, Norway.


From 9.00 AM - 7.00 PM (registration opens at 8.30 AM )


 



The conference will cover topics such as:





Customer Involvement Through Social Media
Emerging Trends &#8211; New Ways of Marketing
Integrated Media: The Path to Location Based Marketing Success
What digital marketing does [...]]]></description>
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<td style="text-align: left"><span style="font-size: 14px">A day filled with exciting topics and speakers at the Radisson Blu Scandinavia Hotel, right in the heart of Oslo, Norway.</span></td>
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<td style="text-align: left"><span style="font-family: Trebuchet MS;font-size: 10pt">From 9.00 AM - 7.00 PM (registration opens at 8.30 AM )</span></td>
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<p style="text-align: left"><span style="font-family: Trebuchet MS;font-size: 12pt"><span style="font-family: Trebuchet MS;color: #470766;font-size: 12pt">The conference will cover topics such as:</span></span></p>
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<ul>
<li><span style="font-size: 12px"><span style="font-size: 10pt">Customer Involvement Through Social Media</span></span></li>
<li><span style="font-size: 12px"><span style="font-size: 10pt">Emerging Trends &#8211; New Ways of Marketing</span></span></li>
<li><span style="font-size: 12px"><span style="font-size: 10pt">Integrated Media: The Path to Location Based Marketing Success</span></span></li>
<li><span style="font-size: 12px"><span style="font-size: 10pt">What digital marketing does to our brains</span></span></li>
<li><span style="font-size: 12px"><span style="font-size: 10pt">Building and Maintaining a Digital Marketing Strategy</span></span></li>
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<td><img style="width: 304px;height: 208px" src="http://login2.axaco.se/C12579490038347E/ImagesView/31008DE5F93E6334C12579CF0016875F/$File/DSCN4080.JPG" alt="" /></p>
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<td><span style="color: #ff0000">                 </span></td>
<td style="text-align: center"><span style="font-size: 14px"><span style="color: #ff0000">Important notice:<br />
The conference and awards will take place in Oslo, Norway.</span></span></td>
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<td class="style4" style="text-align: left;width: 546px"><span style="font-size: 16px"><strong><span style="font-family: Trebuchet MS;color: #71a128">Network Reception and Awards</span></strong></span><span style="font-size: 12px"><span style="font-family: Trebuchet MS;font-size: 12pt">At the end of the day you are invited to join a network reception where we will serve finger foods and, most importantly, award organizations and individuals from across Europe for their contributions to the hospitality and travel industry.</span></span></td>
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<td style="width: 546px"><span style="font-family: Trebuchet MS;color: #470766;font-size: 12pt">Some of the presenters you will be able to listen to are:</span></td>
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<td style="text-align: center"><img style="width: 100px;height: 100px" src="http://login2.axaco.se/C12579490038347E/ImagesView/FDCACE5CA5F6AC0AC12579D000073BA5/$File/DanHillHeadshotEnt.JPG" alt="" /></td>
<td style="text-align: center"><img style="width: 100px;height: 100px" src="http://login2.axaco.se/C12579490038347E/ImagesView/FCF7752B4C6F09B3C12579D000063545/$File/Geoff_Picture_PR_1.jpg" alt="" /></td>
<td style="text-align: center"><img style="width: 100px;height: 100px" src="http://login2.axaco.se/C12579490038347E/ImagesView/792BF9DCCA8F904AC12579D00007B9B5/$File/Paolo_Torchio.jpg" alt="" /></td>
<td style="text-align: center"><img style="width: 100px;height: 100px" src="http://login2.axaco.se/C12579490038347E/ImagesView/38B6726B8DFEC9D3C12579D00007D170/$File/Christian-Kamhaug-II.jpg" alt="" /></td>
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<td> </td>
<td> </td>
<td> </td>
<td> </td>
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<td style="text-align: center"><strong>Dan Hill</strong>President<br />
Sensory Logic</td>
<td style="text-align: center"><strong>Geoff Parker</strong>Client Services Director<br />
Click Consult</td>
<td style="text-align: center"><strong>Paolo Torchio</strong>VP E-Marketing &amp;<br />
Revenue Consulting<br />
Sabre Hospitality Solutions</td>
<td style="text-align: center"><strong>Christian Kamhaug</strong>Head of Social Media<br />
SAS</td>
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<td style="text-align: center"><img style="width: 100px;height: 100px" src="http://login2.axaco.se/C12579490038347E/ImagesView/61088DF67829D349C12579D00006815B/$File/niklas-schlappkohl.jpg" alt="" /></td>
<td style="text-align: center"><img style="width: 100px;height: 100px" src="http://login2.axaco.se/C12579490038347E/ImagesView/BD19010115BFD573C12579D0000727CF/$File/asif_khan.jpg" alt="" /></td>
<td style="text-align: center"><img style="width: 91px;height: 100px" src="http://login2.axaco.se/C12579490038347E/ImagesView/25C4A5A4A25CD161C12579D4005E03A7/$File/Andre_informal_lowrez_hsmai.jpg" alt="" /></td>
<td style="text-align: center"><img style="width: 86px;height: 100px" src="http://login2.axaco.se/C12579490038347E/ImagesView/FDD32BDC849F0AE4C12579D4005CF2BB/$File/Jorgen-82.jpg" alt="" /></td>
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<td style="text-align: center"> </td>
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<td style="text-align: center"><strong>Nicholas Schlappkohl</strong>Director Ecommerce<br />
Rezidor Hotel Group</td>
<td style="text-align: center"><strong>Asif Khan</strong>Founder &amp; President<br />
The Location Based<br />
Marketing Association</td>
<td style="text-align: center"><span><strong>André Wiringa</strong></span>Managing Partner/CXO<br />
Performance Solutions</td>
<td style="text-align: center"><span><strong>Jørgen Brunborg-Næss</strong></span>Academic Director<br />
Synlighet AS</td>
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<td style="width: 546px"><span style="font-family: Trebuchet MS;color: #470766"><span style="font-size: 16px">Register before Wednesday April 18th and save EUR 85</span></span></td>
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<td colspan="2"><span style="font-family: Trebuchet MS;font-size: 20pt">Price</span></td>
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<td width="93%"><span style="font-size: 16px"><span style="font-family: Trebuchet MS;color: #ffffff;font-size: 9pt"><span style="font-family: Trebuchet MS;color: #470766">HSMAI members: </span></span><span style="font-family: Trebuchet MS;font-size: 9pt"><span style="font-family: Trebuchet MS">EUR 185*</span></span><span style="font-family: Trebuchet MS;color: #ffffff;font-size: 9pt"><span style="font-family: Trebuchet MS;color: #470766"> </span></span></span></td>
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<td width="4%" valign="top"> </td>
<td width="93%"><span style="font-family: Trebuchet MS;color: #ffffff;font-size: 9pt"><span style="font-family: Trebuchet MS;color: #ffffff;font-size: 9pt"><span style="font-family: Trebuchet MS;color: #470766">Non-HSMAI member: </span></span></span><span style="font-family: Trebuchet MS;font-size: 9pt">EUR 255*</span></td>
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<td width="4%" valign="top">
<div style="text-align: left"><span style="font-size: 9pt"><span style="font-family: Trebuchet MS">*After 18 April 2012 the price will increase with EUR 85</span></span></div>
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<td width="93%"> </td>
<td width="93%"> </td>
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<td colspan="2"><span style="font-size: 14px"><span style="color: #4b0082">Accomodations</span></span><span style="font-family: Trebuchet MS;color: #ffffff;font-size: 9pt"><span style="font-size: 12px">Thon Hotel Europa</span></span>EUR 110 per night, including breakfast+ 47 23 25 63 00*Use the reference code HSMAI to claim this special offer</td>
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<td><img src="http://www.axm1.com/Media/hsmai090212/r8-3.jpg" border="0" alt="" hspace="0" width="279" height="220" align="right" /></td>
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<p style="text-align: center"><a href="http://hsmaidmconference.axaco.se/" target="_blank"><img class="aligncenter" style="width: 301px;height: 49px" src="http://login2.axaco.se/C12579490038347E/ImagesView/AAFA00CE73DDF640C12579D00062E5DD/$File/Click-here-for-more-details.gif" alt="" /></a></p>
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<td class="style5"><strong>Partners:</strong></td>
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<p><!-- MireOK --></p>
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		<item>
		<title>HSMAI Revenue Management Conference &#8211; Revenue Management 2.0</title>
		<link>http://hsmai-europe.com/2012/01/20/hsmai-revenue-management-conference-revenue-management-2-0/</link>
		<comments>http://hsmai-europe.com/2012/01/20/hsmai-revenue-management-conference-revenue-management-2-0/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 13:50:23 +0000</pubDate>
		<dc:creator>HSMAI Newsdesk</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[HSMAI]]></category>
		<category><![CDATA[News items]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[revenue management]]></category>
		<category><![CDATA[UK]]></category>

		<guid isPermaLink="false">http://hsmai-europe.com/?p=1759</guid>
		<description><![CDATA[
2011 saw the light of the first European HSMAI Revenue Management Conference, and the feedback was overwhelmingly positive. The hands-on workshops were particularly cherished, so for 2012 we have included more workshops and hot topics, all to make sure that you get the best possible learning outcome – at the HSMAI Revenue Management Conference &#8211; [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1687" title="The Mint Hotel Tower of London lobby" src="http://hsmai-europe.com/wp-content/uploads/2011/12/mint_hotel_tower.jpg" alt="The Mint Hotel Tower of London lobby" width="590" height="400" /></p>
<p>2011 saw the light of the first European HSMAI Revenue Management Conference, and the feedback was overwhelmingly positive. The hands-on workshops were particularly cherished, so for 2012 we have included more workshops and hot topics, all to make sure that you get the best possible learning outcome – at the <strong>HSMAI Revenue Management Conference &#8211; Revenue Management 2.0</strong>, taking place at the <strong>Mint Hotel Tower of London</strong> (above) on <strong>Thursday 9 February 2012</strong>.</p>
<p>Through hands-on workshops as well as key note speakers and exciting panel discussions, you will be able to strengthen your skills in the four main topics of the conference:</p>
<ul>
<li>Basic Revenue Management Concepts and Skills</li>
<li>Profit Management</li>
<li>Channel and Distribution Management</li>
<li>Social Media and Online Reputation Management</li>
</ul>
<h4>For further details on topics and registration, please visit <a title="HSMAI Revenue Management Conference - Revenue Management 2.0" href="http://hsmai-europe.com/hsmai-european-academy/revenue-management/hsmai-revenue-management-conference-revenue-management-2-0/">this page</a></h4>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Warsaw, Oslo, Stockholm go SIG</title>
		<link>http://hsmai-europe.com/2009/10/31/warsaw-oslo-stockholm-go-sig/</link>
		<comments>http://hsmai-europe.com/2009/10/31/warsaw-oslo-stockholm-go-sig/#comments</comments>
		<pubDate>Sat, 31 Oct 2009 12:19:59 +0000</pubDate>
		<dc:creator>Jarle Petterson</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[HSMAI]]></category>
		<category><![CDATA[News items]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[Europe]]></category>
		<category><![CDATA[Norway]]></category>
		<category><![CDATA[Oslo]]></category>
		<category><![CDATA[Poland]]></category>
		<category><![CDATA[SIG]]></category>
		<category><![CDATA[Special Interest Groups]]></category>
		<category><![CDATA[Stockholm]]></category>
		<category><![CDATA[Sweden]]></category>
		<category><![CDATA[Warsaw]]></category>

		<guid isPermaLink="false">http://hsmai-europe.com/?p=468</guid>
		<description><![CDATA[
HSMAI&#8217;s European division faces a busy month with one-day conferences on SIG&#8217;s (Special Interest Groups) in the capitals of Poland, Norway and Sweden this November, with a golden opportunity to revive the Swedish chapter, as well as the chartering of a chapter in Poland.
In addition to an introduction to the SIG concept, all conferences will [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-469" title="SIG conferences in Warsaw, Oslo and Stockholm" src="http://hsmai-europe.com/wp-content/uploads/2009/10/sig_conferences.jpg" alt="SIG conferences in Warsaw, Oslo and Stockholm" width="590" height="400" /></p>
<p>HSMAI&#8217;s European division faces a busy month with one-day conferences on SIG&#8217;s (Special Interest Groups) in the capitals of Poland, Norway and Sweden this November, with a golden opportunity to revive the Swedish chapter, as well as the chartering of a chapter in Poland.</p>
<div id="attachment_472" class="wp-caption alignright" style="width: 310px"><img class="size-full wp-image-472" title="Hilton Warsaw." src="http://hsmai-europe.com/wp-content/uploads/2009/10/hilton_warsaw.jpg" alt="Hilton Warsaw." width="300" height="282" /><p class="wp-caption-text">The Hilton Warsaw, venue for the Warsaw SIG conference in November.</p></div>
<p>In addition to an introduction to the SIG concept, all conferences will offer a walk-through of HSMAI&#8217;s Revenue Management programme.</p>
<p>HSMAI global&#8217;s president and CEO <strong>Mr. Robert A. Gilbert</strong> will give an introduction at the Oslo and Stockholm conferences, whereas <strong>Mr. Tomasz Janczak</strong> gives same at the Warsaw conference, taking place at the Warsaw Hilton.</p>
<p>All conferences also feature <strong>Ms. Marion Hughes&#8217;</strong> insights in Revenue Management. She currently makes her home in New York City as Vice President, Business Development for Intelligent Hotels, a global leader who have developed and deployed intelligent revenue strategies for a wide range of hotel groups, including Leading Hotels of the World, Preferred Hotels and Resorts, Small Luxury Hotels of the World, Loews Hotels, Le Meridien, Relais &amp; Chateaux, Millennium Hotels and Resorts, Capella Hotels, Holiday Inns, Ramada Hotels, Choice Hotels, Marriott, Hilton International, and Mexicos Grupo Posadas.</p>
<div id="attachment_477" class="wp-caption alignleft" style="width: 310px"><img class="size-medium wp-image-477" title="Oslo Congress Centre at Youngstorget in central Oslo. Photographer: Kjetil Ree/Wikimedia Commons" src="http://hsmai-europe.com/wp-content/uploads/2009/10/oslo_kongressenter-300x203.jpg" alt="Oslo Congress Centre at Youngstorget in central Oslo. Photographer: Kjetil Ree/Wikimedia Commons" width="300" height="203" /><p class="wp-caption-text">Oslo Congress Centre at Youngstorget in central Oslo. Photographer: Kjetil Ree/Wikimedia Commons</p></div>
<p>Marion has worked for a European luxury hotel group managing sales and marketing for 6 of their hotels and overseeing 14 sales executives. She has extensive experience from working in online distribution and has held a global marketing role in a key European Travelocity business unit.</p>
<p>The conferences will be opened by HSMAI Europe&#8217;s CEO and president <strong>Ms. Ingunn Hofseth</strong>, also CEO and president of HSMAI Chapter Norway.</p>
<p>The participant fees in Warsaw include one year&#8217;s HSMAI membership, with access to the SIG&#8217;s in question – as well as future SIG&#8217;s and other <a title="Membership" href="http://hsmai-europe.com/about/membership/">HSMAI activities and benefits</a> (the article continues below video clip).</p>
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<p><strong>The conferences take place in the Warsaw Hilton 17 November, Oslo Conference Centre 18 November and the Clarion Hotel Stockholm 19 November.</strong></p>
<div id="attachment_484" class="wp-caption alignright" style="width: 310px"><img class="size-medium wp-image-484" title="The Clarion Hotel Stockholm" src="http://hsmai-europe.com/wp-content/uploads/2009/10/clarion_hotel_stockholm-300x203.jpg" alt="The Clarion Hotel Stockholm." width="300" height="203" /><p class="wp-caption-text">The Clarion Hotel Stockholm.</p></div>
<p>The Oslo conference also features the launch of SIG&#8217;s within the following fields of interest:</p>
<ul>
<li>Revenue Management</li>
<li>Resort Marketing</li>
<li>Travel Internet Marketing</li>
<li>Environmentally Sustainable Travel-Business</li>
</ul>
<p>As Norway already has <a title="HSMAI Chapter Norway" href="http://hsmai.no">a fully operational chapter</a>, participants are also offered an introduction to theme-based adventures, by Innovation Norway&#8217;s travel director <strong>Mr. Per-Arne Tuftin</strong>. The Travel Internet Marketing session is conducted by journalist and social media specialist <strong>Ms. Ingeborg Volan</strong> of Sermo Consulting.</p>
<h4>Register now!</h4>
<p>Please read further details – and register – on these pages:</p>
<ul>
<li><a title="The SIG's are here" href="http://hsmai.no/wp-content/uploads/2009/10/SIG_Warsaw_01_2009.pdf">The Warsaw conference</a> (PDF)</li>
<li><a title="HSMAI Reiselivsdagen" href="http://hsmai.no/kalender/reiselivsdagen/">The Oslo Conference</a> (web page in Norwegian)</li>
<li><a title="The SIG's are here" href="http://hsmai.no/wp-content/uploads/2009/10/SIG_Sthlm_01_2009.pdf">The Stockholm conference</a> (PDF)</li>
</ul>
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