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	<title>HSMAI Europe &#187; Twitter</title>
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		<title>Follow HSMAI in the social media</title>
		<link>http://hsmai-europe.com/2010/10/28/follow-hsmai-in-the-social-media/</link>
		<comments>http://hsmai-europe.com/2010/10/28/follow-hsmai-in-the-social-media/#comments</comments>
		<pubDate>Thu, 28 Oct 2010 07:52:11 +0000</pubDate>
		<dc:creator>HSMAI Newsdesk</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[HSMAI]]></category>
		<category><![CDATA[News items]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://hsmai-europe.com/?p=913</guid>
		<description><![CDATA[
We all know the feeling of falling behind a bit, unable to keep abreast of the latest developments as they unfold. With the social media that really shouldn&#8217;t pose a real problem any more – plus: Where&#8217;s the harm in showing your support of an organisation to your liking?
HSMAI Europe offers the following outlets:
The HSMAI [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-918" title="Social media" src="http://hsmai-europe.com/wp-content/uploads/2010/10/hsmai_soc_media.jpg" alt="Social media" width="590" height="400" /></p>
<p>We all know the feeling of falling behind a bit, unable to keep abreast of the latest developments as they unfold. With the social media that really shouldn&#8217;t pose a real problem any more – plus: Where&#8217;s the harm in showing your support of an organisation to your liking?</p>
<h4>HSMAI Europe offers the following outlets:</h4>
<p><a href="http://www.facebook.com/pages/HSMAIEurope/136210953097878"><img class="alignleft" title="Facebook" src="http://hsmai-europe.com/wp-content/themes/lifestyle_30/images/icons/social_media/facebook-pencil48.png" alt="Facebook" width="48" height="48" /></a>The HSMAI Fan page, with events, news, photos, discussions and video clips. Please note that the page opened on 28 October, which means there&#8217;s very little of either for the moment, but we would really appreciate your support – <a title="HSMAI Europe on Facebook" href="http://www.facebook.com/pages/HSMAIEurope/136210953097878">here</a>.</p>
<p><a href="http://twitter.com/HSMAIeurope/"><img class="alignleft" title="Twitter" src="http://hsmai-europe.com/wp-content/themes/lifestyle_30/images/icons/social_media/twitter-pencil48.png" alt="Twitter" width="48" height="48" /></a>We try to share interesting news and events on Twitter whenever we come across them. Besides, Twitter is an excellent channel for instant dialogue, and we try to follow followers back – to the best of our ability, which again helps <em>us</em> staying in the loop of things.  Please follow <strong>@HSMAIeurope</strong> <a title="HSMAI Europe on Twitter" href="http://twitter.com/HSMAIeurope/">here</a>.</p>
<p><a href="http://www.linkedin.com/groups?gid=2056099&amp;trk=hb_side_g"><img class="alignleft" title="LinkedIn" src="http://hsmai-europe.com/wp-content/themes/lifestyle_30/images/icons/social_media/linkedin-pencil48.png" alt="LinkedIn" width="48" height="48" /></a>LinkedIn is the &#8220;professional&#8221; equivalent to Facebook, with a somewhat more trade and profession-oriented profile, perhaps also a little less social, in the private meaning of the word.  HSMAI Europe has a group on LinkedIn, open for members and other hospitality colleagues, where we welcome discussions, events and job tips, for instance. <strong><a title="HSMAI on LinkedIn" href="http://www.linkedin.com/groups?gid=2056099&amp;trk=hb_side_g">Welcome over</a>!</strong></p>
<p><a href="http://www.flickr.com/people/hsmaieurope/"><img class="alignleft" title="Flickr" src="http://hsmai-europe.com/wp-content/themes/lifestyle_30/images/icons/social_media/flickr-pencil48.png" alt="Flickr" width="48" height="48" /></a>Flickr is an excellent photo sharing resource, offering endless amounts of photographs, usually under Creative Commons licences, opening for free re-use, under certain conditions. Up until now we have to admit that we haven&#8217;t really been that good at sharing, but will try to improve. Either way, you may follow our photostream, if you like, and <a title="HSMAI on Flickr" href="http://www.flickr.com/people/hsmaieurope/">here&#8217;s where</a>.</p>
<p><a href="http://www.youtube.com/user/HSMAIEurope"><img class="alignleft" title="YouTube" src="http://hsmai-europe.com/wp-content/themes/lifestyle_30/images/icons/social_media/youtube-pencil48.png" alt="YouTube" width="48" height="48" /></a>YouTube should need no further introduction, even though our industry has yet to use the service to its full potential, including HSMAI Europe. We have seen an increase in travel and hospitality companies using YouTube as a social – and free – distribution channel for TV ads, which has proven to be extremely successful in concert with other social media outlets, such as Facebook. Please join HSMAI Europe&#8217;s own YouTube channel <a title="HSMAI Europe on YouTube" href="http://www.youtube.com/user/HSMAIEurope">here</a>.</p>
<p>For the time being we do not update HSMAI.eu on a daily basis, but do on the other hand offer a daily update through <a title="The hospitality Daily" href="http://paper.li/HSMAIeurope/hospitality">The hospitality Daily</a> (click <strong>green UPDATE button</strong> if it hasn&#8217;t updated since your last visit), based on links from a list of resources we follow on Twitter, which you may find handy. Please inform us of  Twitter profiles you think we should include.</p>
<p><img class="alignnone size-full wp-image-929" title="The hospitality Daily" src="http://hsmai-europe.com/wp-content/uploads/2010/10/hospitality_daily.jpg" alt="The hospitality Daily" width="590" height="400" /></p>
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		<title>Succesful meeting on social media</title>
		<link>http://hsmai-europe.com/2009/06/27/succesful-meeting-on-social-media/</link>
		<comments>http://hsmai-europe.com/2009/06/27/succesful-meeting-on-social-media/#comments</comments>
		<pubDate>Sat, 27 Jun 2009 19:25:38 +0000</pubDate>
		<dc:creator>Jarle Petterson</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[HSMAI]]></category>
		<category><![CDATA[News items]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Norway]]></category>
		<category><![CDATA[Oslo]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://hsmai-europe.com/?p=233</guid>
		<description><![CDATA[
OSLO, Norway &#8212; HSMAI Chapter Norway&#8217;s breakfast meeting on social media last Tuesday was a success, spurring members and other attendants, as well as the Norwegian chapter itself, to explore the Web 2.0 possibilities.
The 45 attendants were met with fresh coffee and croissant outside the auditorium of VG (Norway&#8217;s largest daily newspaper) at eight o&#8217;clock, [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-234" title="social_media_meeting01" src="http://hsmai-europe.com/wp-content/uploads/2009/06/social_media_meeting01.jpg" alt="social_media_meeting01" width="590" height="400" /></p>
<p>OSLO, Norway &#8212; HSMAI Chapter Norway&#8217;s breakfast meeting on social media last Tuesday was a success, spurring members and other attendants, as well as the Norwegian chapter itself, to explore the Web 2.0 possibilities.</p>
<p>The 45 attendants were met with fresh coffee and croissant outside the auditorium of <a title="VG's Internet edition" href="http://vg.no/">VG</a> (Norway&#8217;s largest daily newspaper) at eight o&#8217;clock, before the immensely inspiring lecture given by <a title="Sermo Consulting" href="http://sermo.no/">Sermo Consulting&#8217;s</a> Ingeborg Volan, who, for more than an hour gave numerous concrete examples of successful corporate use of the social media, after an in-depth introduction.</p>
<p>&#8220;You simply can&#8217;t help feeling happy and inspired by someone able to instigate enthusiasm in the audience, as Ingeborg did during our breakfast meeting,&#8221; HSMAI Chapter Norway president Ingunn Hofseth says.</p>
<p>And you have to agree. Only hours following the breakfast meeting, new twitterers from the meeting popped up on our screen, full of praise.</p>
<p>If you don&#8217;t have a Twitter profile yourself; hesitate no more. Register <a title="Twitter" href="http://twitter,com/">here</a>.</p>
<p>The success has led HSMAI Chapter Norway to set up a series of courses on the Internet and social media during the upcoming autumn – with just Ms. Ingeborg Volan.</p>
<p>Here&#8217;s a YouTube clip from the event (we&#8217;re sorry for the distorted wide-screen format):</p>
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<p><strong> </strong></p>
<p><em><strong>Top photo:</strong> Some 45 members and non-members attended HSMAI Chapter Norway&#8217;s breakfast meeting on social media on Tuesday. Photographer: Jarle Petterson</em></p>
]]></content:encoded>
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		<item>
		<title>Social media = free ads?</title>
		<link>http://hsmai-europe.com/2009/06/22/social-media-free-ads/</link>
		<comments>http://hsmai-europe.com/2009/06/22/social-media-free-ads/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 14:56:14 +0000</pubDate>
		<dc:creator>HSMAI Newsdesk</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News items]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://hsmai-europe.com/?p=196</guid>
		<description><![CDATA[TRAVELERS at the Liverpool Street Station in London were surprised one morning last January when several hundred commuters, rather than scurrying onto their trains, started dancing.
A day and a half later, the routine, captured by hidden cameras, showed up during a break in the reality television show “Celebrity Big Brother.” The seemingly spontaneous performance turned [...]]]></description>
			<content:encoded><![CDATA[<p>TRAVELERS at the Liverpool Street Station in London were surprised one morning last January when several hundred commuters, rather than scurrying onto their trains, <a title="the ad" href="http://www.youtube.com/watch?v=VQ3d3KigPQM">started dancing</a>.</p>
<p>A day and a half later, the routine, captured by hidden cameras, showed up during a break in the reality television show “Celebrity Big Brother.” The seemingly spontaneous performance turned out to have been an advertising stunt for T-Mobile, a wireless telephone network that used it for a campaign built around the slogan “Life’s for Sharing.”</p>
<p><a title="When Consumers Help, Ads Are Free " href="http://www.nytimes.com/2009/06/22/business/media/22adco.html?ref=media"><strong>Read more at the NYT</strong></a></p>
]]></content:encoded>
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