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	<title>HSMAI Europe &#187; Twitter</title>
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	<description>Minds in motion</description>
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		<title>Succesful meeting on social media</title>
		<link>http://hsmai-europe.com/2009/06/27/succesful-meeting-on-social-media/</link>
		<comments>http://hsmai-europe.com/2009/06/27/succesful-meeting-on-social-media/#comments</comments>
		<pubDate>Sat, 27 Jun 2009 19:25:38 +0000</pubDate>
		<dc:creator>Jarle Petterson</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[HSMAI]]></category>
		<category><![CDATA[News items]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Norway]]></category>
		<category><![CDATA[Oslo]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://hsmai-europe.com/?p=233</guid>
		<description><![CDATA[
OSLO, Norway &#8212; HSMAI Chapter Norway&#8217;s breakfast meeting on social media last Tuesday was a success, spurring members and other attendants, as well as the Norwegian chapter itself, to explore the Web 2.0 possibilities.
The 45 attendants were met with fresh coffee and croissant outside the auditorium of VG (Norway&#8217;s largest daily newspaper) at eight o&#8217;clock, [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-234" title="social_media_meeting01" src="http://hsmai-europe.com/wp-content/uploads/2009/06/social_media_meeting01.jpg" alt="social_media_meeting01" width="590" height="400" /></p>
<p>OSLO, Norway &#8212; HSMAI Chapter Norway&#8217;s breakfast meeting on social media last Tuesday was a success, spurring members and other attendants, as well as the Norwegian chapter itself, to explore the Web 2.0 possibilities.</p>
<p>The 45 attendants were met with fresh coffee and croissant outside the auditorium of <a title="VG's Internet edition" href="http://vg.no/">VG</a> (Norway&#8217;s largest daily newspaper) at eight o&#8217;clock, before the immensely inspiring lecture given by <a title="Sermo Consulting" href="http://sermo.no/">Sermo Consulting&#8217;s</a> Ingeborg Volan, who, for more than an hour gave numerous concrete examples of successful corporate use of the social media, after an in-depth introduction.</p>
<p>&#8220;You simply can&#8217;t help feeling happy and inspired by someone able to instigate enthusiasm in the audience, as Ingeborg did during our breakfast meeting,&#8221; HSMAI Chapter Norway president Ingunn Hofseth says.</p>
<p>And you have to agree. Only hours following the breakfast meeting, new twitterers from the meeting popped up on our screen, full of praise.</p>
<p>If you don&#8217;t have a Twitter profile yourself; hesitate no more. Register <a title="Twitter" href="http://twitter,com/">here</a>.</p>
<p>The success has led HSMAI Chapter Norway to set up a series of courses on the Internet and social media during the upcoming autumn – with just Ms. Ingeborg Volan.</p>
<p>Here&#8217;s a YouTube clip from the event (we&#8217;re sorry for the distorted wide-screen format):</p>
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<p><strong> </strong></p>
<p><em><strong>Top photo:</strong> Some 45 members and non-members attended HSMAI Chapter Norway&#8217;s breakfast meeting on social media on Tuesday. Photographer: Jarle Petterson</em></p>
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		<item>
		<title>Social media = free ads?</title>
		<link>http://hsmai-europe.com/2009/06/22/social-media-free-ads/</link>
		<comments>http://hsmai-europe.com/2009/06/22/social-media-free-ads/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 14:56:14 +0000</pubDate>
		<dc:creator>HSMAI Newsdesk</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News items]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://hsmai-europe.com/?p=196</guid>
		<description><![CDATA[TRAVELERS at the Liverpool Street Station in London were surprised one morning last January when several hundred commuters, rather than scurrying onto their trains, started dancing.
A day and a half later, the routine, captured by hidden cameras, showed up during a break in the reality television show “Celebrity Big Brother.” The seemingly spontaneous performance turned [...]]]></description>
			<content:encoded><![CDATA[<p>TRAVELERS at the Liverpool Street Station in London were surprised one morning last January when several hundred commuters, rather than scurrying onto their trains, <a title="the ad" href="http://www.youtube.com/watch?v=VQ3d3KigPQM">started dancing</a>.</p>
<p>A day and a half later, the routine, captured by hidden cameras, showed up during a break in the reality television show “Celebrity Big Brother.” The seemingly spontaneous performance turned out to have been an advertising stunt for T-Mobile, a wireless telephone network that used it for a campaign built around the slogan “Life’s for Sharing.”</p>
<p><a title="When Consumers Help, Ads Are Free " href="http://www.nytimes.com/2009/06/22/business/media/22adco.html?ref=media"><strong>Read more at the NYT</strong></a></p>
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